{"id":61016,"date":"2021-06-21T21:23:00","date_gmt":"2021-06-21T18:23:00","guid":{"rendered":"http:\/\/life.karpat.in.ua\/?p=61016"},"modified":"2021-06-21T12:23:21","modified_gmt":"2021-06-21T09:23:21","slug":"virtualis-valosagban-elhelyezett-reklamokkal-bombazhat-minket-a-facebook","status":"publish","type":"post","link":"https:\/\/life.karpat.in.ua\/?p=61016&lang=hu","title":{"rendered":"Virtu\u00e1lis val\u00f3s\u00e1gban elhelyezett rekl\u00e1mokkal bomb\u00e1zhat minket a Facebook"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"504\" src=\"http:\/\/life.karpat.in.ua\/wp-content\/uploads\/2021\/06\/0pjavpti-1024x504.jpg\" alt=\"\" class=\"wp-image-61017\" srcset=\"https:\/\/life.karpat.in.ua\/wp-content\/uploads\/2021\/06\/0pjavpti-1024x504.jpg 1024w, https:\/\/life.karpat.in.ua\/wp-content\/uploads\/2021\/06\/0pjavpti-300x148.jpg 300w, https:\/\/life.karpat.in.ua\/wp-content\/uploads\/2021\/06\/0pjavpti-768x378.jpg 768w, https:\/\/life.karpat.in.ua\/wp-content\/uploads\/2021\/06\/0pjavpti-1536x756.jpg 1536w, https:\/\/life.karpat.in.ua\/wp-content\/uploads\/2021\/06\/0pjavpti.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><strong>K\u00e9ts\u00e9gk\u00edv\u00fcl az AR-\u00e9s a VR-\u00e9 a j\u00f6v\u0151, amit a k\u00f6z\u00f6ss\u00e9gi m\u00e9dia legn\u00e9pszer\u0171bb platformja is felismert, \u00e9s m\u00e1ris hirdet\u00e9sekkel pr\u00f3b\u00e1lja sz\u00e9tk\u00fcldeni.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sokunk sz\u00e1m\u00e1ra nem lesz meglep\u0151, hogy az Oculus Quest VR headset kapcs\u00e1n a Facebook intenz\u00edv rekl\u00e1mfejleszt\u00e9si projektekbe kezdett, melyek r\u00e9v\u00e9n m\u00e1r a virtu\u00e1lis val\u00f3s\u00e1gban sem menek\u00fclhet\u00fcnk meg a hirdet\u00e9sekt\u0151l.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A diszt\u00f3pikus j\u00f6v\u0151 teh\u00e1t m\u00e1r az ajt\u00f3nkon kopogtat, ugyanis nem telhet majd el nap an\u00e9lk\u00fcl, hogy ne tal\u00e1lkozn\u00e1nk valamilyen c\u00e9lzott rekl\u00e1mmal, \u00e9s m\u00e9g VR k\u00f6rnyezetben is felbukkanhatnak \u00fagy, hogy m\u00e1r csak v\u00e1llunkat fogjuk vonogatni \u2013 \u00edrta a Futurism magazin.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hogy tesztelj\u00e9k az \u00faj elj\u00e1r\u00e1st, a Facebook a Resolution Games st\u00fadi\u00f3 \u00e1ltal kifejlesztett egyik FPS arcade j\u00e1t\u00e9kot n\u00e9zt\u00e9k meg, mik\u00e9nt m\u0171k\u00f6dik hirdet\u00e9sekkel telesz\u00f3rva. Egyel\u0151re minden az el\u0151zetes tervek szerint alakult, \u00e9s z\u00f6kken\u0151mentesen szuper\u00e1lt a m\u00f3dszer, \u00edgy a k\u00f6zelj\u00f6v\u0151ben m\u00e1s szoftverek eset\u00e9ben is implement\u00e1lhatj\u00e1k.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mindez nem \u00e9ppen j\u00f3 h\u00edr azok sz\u00e1m\u00e1ra, akik be szeretn\u00e9nek ruh\u00e1zni a VR-\u00e9lm\u00e9nyre, hiszen alapb\u00f3l egy Oculus Quest 300 doll\u00e1rba ker\u00fcl, nem besz\u00e9lve arr\u00f3l, hogy mindenkinek kell regisztr\u00e1lnia hozz\u00e1 egy Facebook-fi\u00f3kot is, \u00e9s m\u00e9g ezeken fel\u00fcl k\u00f6telesek lesznek v\u00e9gign\u00e9zni a rekl\u00e1mokat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mark Zuckerberg\u00e9k egy\u00e9bk\u00e9nt azt k\u00edv\u00e1nj\u00e1k el\u00e9rni, hogy a VR egy \u00f6nfenntart\u00f3 platformm\u00e1 v\u00e1ljon, melynek seg\u00edts\u00e9g\u00e9vel a fejleszt\u0151k bev\u00e9telre tehetnek szert, arr\u00f3l azonban nem sz\u00f3lt a f\u00e1ma, hogy ezt pontosan milyen ir\u00e1ny\u00fa marketinges m\u00f3dszerekkel val\u00f3s\u00edthatj\u00e1k meg.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A Facebookot mindek\u00f6zben rengeteg helyr\u0151l \u00e9ri t\u00e1mad\u00e1s a finoman sz\u00f3lva ellentmond\u00e1sos, szem\u00e9lyi adatok v\u00e9delm\u00e9hez k\u00f6thet\u0151 ir\u00e1nyelvei kapcs\u00e1n, a leg\u00fajabb iOS oper\u00e1ci\u00f3s rendszerben p\u00e9ld\u00e1ul m\u00e1r a felhaszn\u00e1l\u00f3 szabhatja meg, hogy k\u00f6vesse-e adatait \u00e9s ezek alapj\u00e1n aj\u00e1nljon-e relev\u00e1ns hirdet\u00e9seket az app, vagy sem. Mint kider\u00fclt, a j\u00fazerek t\u00falnyom\u00f3 t\u00f6bbs\u00e9ge, k\u00f6zel 96 sz\u00e1zal\u00e9ka bekapcsolta ezt a szolg\u00e1ltat\u00e1st, ami azt jelzi, hogy kor\u00e1ntsem el\u00e9gedettek az online szolg\u00e1ltat\u00e1sokkal.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Forr\u00e1s: liner.hu<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>K\u00e9ts\u00e9gk\u00edv\u00fcl az AR-\u00e9s a VR-\u00e9 a j\u00f6v\u0151, amit a k\u00f6z\u00f6ss\u00e9gi m\u00e9dia legn\u00e9pszer\u0171bb platformja is felismert, \u00e9s m\u00e1ris hirdet\u00e9sekkel pr\u00f3b\u00e1lja sz\u00e9tk\u00fcldeni.<\/p>\n","protected":false},"author":4,"featured_media":61017,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15,41,49,590,598,39,580],"tags":[40721,45517],"class_list":["post-61016","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-a-nap-hirei","category-cikkek","category-hirek","category-it-hu","category-tudomany","category-vilag","category-it","tag-hirdetesek","tag-reklamok"],"_links":{"self":[{"href":"https:\/\/life.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/posts\/61016","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/life.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/life.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/life.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/life.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=61016"}],"version-history":[{"count":0,"href":"https:\/\/life.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/posts\/61016\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/life.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/media\/61017"}],"wp:attachment":[{"href":"https:\/\/life.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=61016"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/life.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=61016"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/life.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=61016"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}